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About Us

We are a family-run management company.

Core Values

The way we operate and act
is guided by our six core values

Listen rather than react and be clear with communicating expectations

Make tough decisions, take smart risks and question anything inconsistent with our values

Avoid analysis paralysis and focus on great results rather than process

Be tenacious, celebrate wins and inspire others with your thirst for excellence

Be candid, direct and quick to admit your mistakes

Be ego-less when searching for the best ideas and make time to help your colleagues

Innovative Thinkers

We seek opportunities that balance
quality, profit and fun while enabling healthy, energetic and positive experiences.

Pat Croce

Chairman

Jeffrey Sorg

CEO

Michael Croce

President

Chris Froehlich

VP of Operations

John Whitworth

Executive Chef

Chris Peters

Beverage Director
Innovative Thinkers

Our History

Pat Croce & Company’s journey began in 2005-2006 when Pirate Soul, the original pirate museum, and the Rum Barrel Bar & Grill launched its hospitality operations in Key West, FL. As they expanded throughout the island with different concepts, they built a strong team and a great local following. In 2010, the pirate museum was rebranded and moved north to the oldest city in Florida, St. Augustine. The town, with its rich history, was the perfect home for the museum.

It also offered an opportunity for PC&Co to further grow the team and develop fresh concepts in another popular tourist destination. Ten years later, Jeff and Michael (both Penn State alums) expanded into State College, PA with the purchase of some of the oldest and most iconic businesses in town; adding more seasoned industry people to their hospitality family and an opportunity to carry on the tradition of these beloved brands.

Long-term Initiatives

Sustainability

In 2023, we embarked on a journey inspired by our core values Impact and Selflessness. Our partnership with GreenPlaces allowed us to gain full visibility into our climate impact. Using this information, we formulated our Sustainability strategy; a long-term strategic plan to minimize the impact our family of businesses has on the planet. Our progress and initiatives are outlined below, but the work is ongoing.

Calculating our Greenhouse
Gas Emissions
Identifying our
strategic priorities
Educating our
employees & guests
Supporting Renewable
Energy Projects
Developing an
Oyster Shell
Recycling Program
Aligning with
sustainable vendors
and suppliers